City of Stirling Community and Stakeholder Engagement Procedures

Implement and engage This is where you put your engagement planning into practice and start to see the rewards of your hard work. 1. Promote participation in the engagement program Raising awareness of the engagement program and encouraging participation is critical to its success. It is important to allow enough time to promote your engagement, especially if there are any barriers to communication or the subject matter is complex. When implementing the communications and marketing strategies identified in your engagement plan, don’t be afraid to adjust them if they are not effective or having the desired results.

Remember to let the Customer Service Team know of your engagement activity and the supporting communications you are sending to stakeholders in the community. You may consider providing a short briefing to them on the project, purpose for engaging and any key messages you would like them to use if they are contacted.

2. Deliver the engagement activities Make sure to monitor the community engagement process and tweak the plan at any stage if you identify an area that needs improving.

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