City of Stirling Corporate Business Plan

Economic

Prosperous and vibrant City Outcome E1: Destination City Objective What the City aims to achieve

Strategy How will we get there?

E1.1

Attract visitors to our City

E1.1.1 E1.1.2

Create vibrant entertainment and visitor precincts Promote City iconic attractions and events

Outcome E1: Projects Economic Development and Tourism Strategy

2018/19

2019/20

2020/21

2021/22

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Economic development activities to support and attract business and tourism to the City of Stirling 2018/19 project cost: $133,000

Q1

Small-business-friendly report to SBCD, Mayoral Business Breakfast, E-newsletter

Q2 Q3

E-newsletter

Small-business-friendly report to SBCD, business survey, Sunset Coast Holiday Planner Procurement training, Urban List, E-newsletter, Small Business Awards

Q4

Outcome E1: Services Service

Sub-services

FTE 1.60

Quality measure

Economic Development

• Tourism promotion

• Total number of visitors to the City (measures outcomes of City tourism promotion)

Outcome E2: A great place to work, invest and do business Objective What the City aims to achieve Strategy

How will we get there?

E2.1

Facilitate economic growth E2.1.1

Promote investment and partnership opportunities Make it easier to do business with the City Support and facilitate local small business growth

E2.1.2 E2.1.3

Outcome E2: Projects Smart Cities Project

2018/19

2019/20

2020/21

2021/22

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To seek federal government funding for new technology to directly engage residents and

Q1 Q2 Q3 Q4

Smart Cities funding application submitted

Dependent on grant approval by federal government Dependent on grant approval by federal government Dependent on grant approval by federal government

make better use of public spaces 2018/19 project cost: $500,000

Stirling City Centre

2018/19

2019/20

2020/21

2021/22

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To transform the Stirling City Centre into an accessible, sustainable, vibrant urban centre, providing increased jobs, housing and connecting transport 2018/19 project cost: $160,000

Q1

Investigation of light rail/rapid transit viability and stakeholder forum

Q2 Q3 Q4

Councillor briefing

N/A N/A

Outcome E2: Services Service

Sub-services

FTE

Quality measure

Economic Development

• Advocacy and investment attraction • Local business support

As above

• Number of business owners attending City procurement workshops • % of business e-newsletter opens

Corporate Business Plan 2018 – 2022 | 27