City of Stirling Corporate Business Plan

Key result area: Vibrant economy

Outcome 1: Destination City Objective:What does the City aim to achieve? Attract visitors to our City Strategy: How will we get there? y Create vibrant entertainment and visitor precincts y Promote the City’s iconic attractions and events.

Key informing frameworks and plans y Arts and Events Plan y Strategic Approach to Place Activation.

Outcome 1: Services Services

Sub-services

FTE

2021/22 net service cost

Arts & Activation

y Arts management y Event management y Place activation y Grants and sponsorship

7.40

$2,981,555

Outcome 1: Projects Event Sponsorship

2021/22

 2022/23

 2023/24

 2024/25



To promote tourism in the City by sponsoring various sporting events

Q1 Q2 Sponsorship provided for the Australian Masters Games Sponsorship provided for the BMX Nationals Q3 Sponsorship provided for the Australian Beach Volleyball Q4 Final report on the economic impact of the sponsored events prepared

2021/22 net project cost

$130,350

Mount Lawley Streetscape Improvements

2021/22

 2022/23

 2023/24

2024/25

To deliver ‘parklet-style’ upgrade at 679 Beaufort Street

Q1 Q2 Scoping and planning of public realm improvements completed Q3 Parklet-style public space design confirmed Funding availability confirmed Q4 Public realm improvements completed

2021/22 net project cost

$195,000

New City Entry Statements

2021/22

 2022/23

 2023/24

 2024/25



To replace existing entry statements (concrete plinths) located on the 5 main entry roads into wthe City

Q1 Research, planning, and scoping of locations, suppliers and designs completed Q2 Stakeholder engagement of Aboriginal community and other groups completed Q3 Artist brief was developed and information for quotation completed Q4 Design reviewed, assessed and selected

The project will incorporate designs that reflect the City of Stirling’s Aboriginal heritage

2021/22 net project cost

$50,000

24

Corporate Business Plan 2021 – 2025 | 25